Newsroom
A Special November Night in China!
by Wunderman
SHANGHAI and BEIJING, Nov. 10, 2011—It was a good night for AGENDA and Wunderman Beijing at the 4th ROI Festival 2011 Awards. AGENDA placed second in the competition for the Best Digital Agency; and AGENDA and Wunderman Beijing won a total of six Gold Awards and shortlisted 5 other campaigns. Steve Hsia, COO, Wunderman Asia-Pacific; Clement Yip, MD, China; and James Wu, MD, Taiwan, were among those attending the Awards ceremony in Shanghai.
Six Golds for Great Brands!
AGENDA Shanghai
Starbucks China/My Starbucks Rewards (Digital Award - Data Management)
Pepsi China/Journey To West-Activate Your Thirst campaign (Digital Award – Marketing Case)
Wunderman Beijing
Nokia China/Nokia E7 (Branding Awards - Website Design)
Nokia China/Nokia N8 Activation Launch Campaign (Digital Award – Marketing Case)
AGENDA Hong Kong
Disney Studios Motion Pictures/I AM NUMBER FOUR (Digital Awards – Social)
Harbour City/Harbour City - Chocolate Trial (Branding Awards – Retail)
Following the awards ceremony, Clement Yip was a special guest on the ROI panel of “Image transmission in digital era”.
On the same night, in Beijing, Eric Ng, CCO, Wunderman Asia-Pacific, joined K2 Kung, MD, Guangzhou, at the Digital Media Awards 2011, where AGENDA Shanghai received Silver for“My Starbucks Rewards” in Best Loyalty campaign and the Hong Kong team shortlisted its “I AM NUBMER FOUR” campaign for Disney Studios in the Best Viral Marketing category.
And more good news is expected from the 2011 Yahoo Big Idea Chair Awards later this month!
“These awards demonstrate the quality of our team throughout Greater China,” said Stephane Faggianelli, regional CEO for Wunderman throughout Asia. “As collaboration between our AGENDA and Wunderman offices continues, we all have our sights on being #1 in China in the not too distant future,” he added.
Commenting on the news, Wunderman chairman and CEO Daniel Morel said “This is fantastic news and is a sign of a new era for all of us."