Leadership Team

Gary S.
Laben

CEO KBM Group

download bio pdf & photo(s)

---

It takes imagination and insight to help clients turn knowledge into customer-focused marketing solutions—two qualities Gary S. Laben is known for.

Gary S. Laben is chief executive officer of KBM Group. As CEO, Laben led the company through the successful integration of multiple acquisitions as well as directed its recent global expansion. Laben has long been involved in the growth of successful direct marketing companies. He is widely recognized not only for his extensive information management and marketing experience but also for his expertise in building unified management teams following acquisitions and mergers. Today, his vision of enabling clients to turn customer data into a strategic asset is becoming reality on a global scale as he continues to expand the company's footprint and services through organic growth and acquisition.

Laben is a 20-year veteran of the information marketing industry. Prior to joining KnowledgeBase Marketing in 2000, he served as vice president of marketing and business development at Experian. During his tenure at Experian, Laben was actively involved in growing the company through acquisitions and marketing endeavors that transformed the company into one of the largest U.S. marketing services providers.

Laben was named 2009 Direct Marketer of the Year by the Taylor Institute for Direct Marketing. He is actively involved in the direct marketing community and is immediate past chairman of the DMA's Direct Marketing Educational Foundation, and he serves on the DMA's board of directors and Ethics Policy committee.

Laben is a graduate of The Johns Hopkins University with a Bachelor of Science degree in civil engineering. He lives with his wife and son in Dallas, Texas.